Tag Archives: blog goals

Why Some Blogging Goals Are Bad

Goals are supposed to be this thing that lead us down a productive path. But, sadly this isn’t always the case. In fact, sometimes it would be better if we just didn’t make them at all.

These “bad” goals often give us the feeling that we are achieving success. But, they are often followed by dark periods of realization.

You must remember that writing blogs posts is like going to the gym everyday. While you may not see immediate results, your effort will eventually pay off (if you are writing content that people love).

Let’s take a look at a one of these “bad” goals to see how they can be deceptive.

Get 3,000 views in a month

I don’t even understand why this goal exists. It’s almost like celebrating when you get 10 people to look at you when you were at the department store.

It doesn’t accomplished anything of real value.

In fact, most people probably forgot about you a few seconds after they skimmed your blog post.

Trying to pick a specific number of views to obtain is nothing more than an attempt to stroke your own ego.

Not a good goal.

I’m not saying that views aren’t important. And I’m not saying that you shouldn’t promote your blog.

What I’m saying is that chasing a specific number of views or likes is pointless. It’s mental energy wasted.

The truth is a goal like this will likely push you to publish content too quickly. Then, you are stuck running around trying to force it upon people who it wasn’t intended for.

Plus, a goal like this is complex in nature. It requires you to use a lot of mental energy to figure out how to achieve something for not much gained.

A good goal would be something like:

Write a blog post that one person will love.

At least if you achieve this goal, you know you touched one person.

Further, a goal like this requires you to put your energy into something that matters.

Doing this will put you on the path of finding your niche and help you find your writing voice.

I want you to know that I fully understand what it feels like to post something that no one visits. It’s tough. I can completely understand why people chase views.

But, I want to challenge you to continue to show up and try to get better. Please don’t chase numbers.

The views will come. But, even if they don’t, you are learning and getting better. Try very hard not to make mistakes that ruin your credibility.

Thanks for reading…